ŠKODA will further strengthen its appeal among senior level company car drivers when its first A+ SUV - The Skoda Kodiaq is introduced, new research confirms.
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Unveiled at the Geneva International Motor Show, the VisionS concept car gave the world a strong steer on ŠKODA's hotly-anticipated new large SUV and was met with rave reviews, particularly for its "sleek, chiselled and elegant"* styling.
When the production version is revealed later in 2016, it will excite company bosses across the UK, after an in-depth study of the fleet market** by ŠKODA revealed that director-level company car drivers (39%) are more than twice as likely to choose SUVs than their more junior counterparts (19%).
With SUVs now the biggest-selling model of car in Europe, growing by around 25%*** last year in the UK, ŠKODA's next major line-up addition looks set to draw in even more customers.
Henry Williams, Head of Fleet for ŠKODA UK, commented:"We had a record year of fleet sales in 2015, with the all-new Superb proving a major hit for its outstanding design, technology, practicality and value for money. This complemented the existing popularity of our other models such as the Octavia.
"However, our new large SUV - which will take cues from the VisionS concept car - sees ŠKODA enter an entirely different vehicle segment. We can't say much more about its pricing or specification, but I can promise that it will give fleet customers exactly what they're looking for: a great product at a great price."
Unveiled at the Geneva International Motor Show, the VisionS concept car gave the world a strong steer on ŠKODA's hotly-anticipated new large SUV and was met with rave reviews, particularly for its "sleek, chiselled and elegant"* styling.
When the production version is revealed later in 2016, it will excite company bosses across the UK, after an in-depth study of the fleet market** by ŠKODA revealed that director-level company car drivers (39%) are more than twice as likely to choose SUVs than their more junior counterparts (19%).
With SUVs now the biggest-selling model of car in Europe, growing by around 25%*** last year in the UK, ŠKODA's next major line-up addition looks set to draw in even more customers.
Henry Williams, Head of Fleet for ŠKODA UK, commented:"We had a record year of fleet sales in 2015, with the all-new Superb proving a major hit for its outstanding design, technology, practicality and value for money. This complemented the existing popularity of our other models such as the Octavia.
"However, our new large SUV - which will take cues from the VisionS concept car - sees ŠKODA enter an entirely different vehicle segment. We can't say much more about its pricing or specification, but I can promise that it will give fleet customers exactly what they're looking for: a great product at a great price."
